They buy cheap sunglasses
Of course, they can buy any brand of sunglasses they want, but why would they invest their money in something that does not bring them any benefits?
“Designers are charging more and more for fun sunglasses each year, but sunglasses are one of the most commonly broken and misplaced items one can have,” explains Levy. “Some of my wealthier clients tend to buy one to three pairs of new designer sunnies that they love per year, then fill the rest of their collection with fun pairs that look almost exactly the same but cost a fraction of the price,” she says.
