© Courtesy Casper
4. Showrooms, not stores
Want to go to a store where you can’t buy anything? It might sound bizarre but that’s exactly what shops of the future will offer, prioritising a showroom-based experience where you can try before you buy.
The Dreamery in New York, a showroom run by Casper bed company, is ahead of the game: you can book a 45-minute nap in one of its ‘nooks’ (pictured), allowing you to test out its mattresses before buying online.
